Increasing Your Understanding Graphic and Web Design
Information technology have gone a long way, just with graphic and web design, it has set E-commerce in the pedestal of success and is continuing to expand and innovate. Graphic design involves the creation of solutions for paper or digital medium visual communication medium. Graphic design output is reproduced in delivering its objective as many times as possible.
The examples of graphic design output are website user interfaces, logos, sketches for fashion, tattoos, or industrial design, animated characters, typefaces, print, advertisements, movie, flyers, newspaper, movie credits, and textile designs. These are just part of graphic design applied today.
Web medium needs new, accurate and informative solutions which can be provided by web design. It incorporates graphic design because the final output uses a visual medium. Web design incorporates every part of web experience that goes beyond visual output. Web content plays a crucial part of web design because it can be viewed on search engine results, which is a vital part of user experience. The search engine rankings also rely on the web content or the number of times the website is visited or viewed. Designing a web experience incorporates copywriting, user interface design, logo design, on-site SEO, social media promotion, link-building, information architecture, design for accessibility, navigation design, HTML mark-up, flash animation, content imagery selection, optimization of conversion rate, and pay-per-click advertisements. These disciplines create a huge impact in user experience and in the success of a website. Graphic design and web design come together and are partners, so anyone who only offers graphic design is not a web designer.
When can we say that a website is successful? A website is considered successful if it is able to capture the interests of the right audience with the right numbers. The website must be optimized so people can access and search it as needed, whether it can be found it via organic or non-paid search, advertising, PR or social media. A successful website should be user-friendly and compelling to keep people’s attention, with good navigation interface, helpful quick links and easy to see contact information and other identifiers. It must be easy to read and understand, even the reader has a visual impairment or any disability, and even if the user has a slow internet connection. The website should be accessible in a wide-range of devices such as laptop, desktop, tablet or smart phone. Lastly, the parameter of a successful website is its sales from leads and visitors. It is advisable to contact a professional web designer for all of your web design needs. We are ready to help you succeed in your business.